For now.
When news broke about the tabloid's hacking into phones of those killed in the London terrorist attack of 7/7, various advertisers fled from the pages of the British rag. They took their money with them, and without advertising revenue, there is no newspaper.
Circulation may drop, but it's hard to imagine that those who purchase NOTW would stop because they're looking for the sensational to begin with. It's the advertisers who matter more.
Not only does the scandal threaten the paper's financial standing, but there's the matter of Rupert Murdoch's plan to take over BSkyB. Ms. Brooks may be a close personal friend of Prime Minister Cameron, but in politics, friendship doesn't trump that which threatens to alienate a large block of voters.
The BSkyB matter is due to come before Parliament before the end of the month, which leaves little time to allow the scandal to blow over and Commons to cool.
A gesture of conciliation to those who will decide if Mr. Murdoch takes over the satellite broadcaster or not may be required to appease those who want Ms. Brooks' head on a News Corp. platter.
Ms. Brooks may find herself taking a leave of absence, travelling to exotic locales until the heat is off. If reports of Mr. Murdoch's loyalty hold true, she won't be sacked, but it isn't inconceivable that she'd be promoted.
Being a close friend of the Prime Minister has its uses, after all.
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